Simple Steps To Align Your Sales & Marketing Departments To Increase Efficiency
How To Ensure Your MQLs Align With Your SQLs Historically, sales and marketing have a lot in common. They are revenue-centric departments that are critical to rapid company growth. Their actions have direct impact on customer experience and retention. However, they...Understanding Account Based Marketing and the Tools and Tactics to Maximize ROI
Leveraging ABM at MedTech Companies Despite all the technology in today’s world, building a relationship with healthcare professionals is tougher than ever. Content consumption habits change and marketing platforms rise and fall. Value committees extend your sales...Does Your CRM Data Help You Make Accurate Sales Forecasts?
Why You Need To Layer Buyer Behavior On Your CRM Records Chronicle Health Guest Post MEDQOR brands have been active in healthcare media for over 30 years, catering to audiences in ten healthcare verticals. MEDQOR has closely followed trends on healthcare buying...
Top Problems For B2B MedTech Marketing Departments in 2021
How can you turn the tide and refill the pipeline to help reach 2021 growth goals? From changing buyer behavior, altered sales cycles, lack of trade shows and dwindling pipelines…marketing departments are fighting a steeper uphill battle with a lower average of...